No breakfast, IHOB is the International House of Burgers

Share

IHOP announced a name change to IHOb, and it's a curve ball: International House of Burgers.

In case you haven't heard, IHOP has officially changed their name (and EVERYTHING ABOUT THEMSELVES) to IHOB.

The International House of Pancakes, otherwise known as IHOP, is changing its name.

Trump calls off Eagles' White House visit over anthem dispute
US President Donald Trump participates in the "Celebration of America" at the White House in Washington , DC, on June 5, 2018 . The president said Tuesday on the South Lawn that it's time to "explain why young Americans stand for our national anthem".

Last week, we speculated that maybe the b was breakfast, or brunch - or beets. "B-hold!" the company announced in a tweet on Monday, June 11, sharing a video to make the big reveal. "We've pancaked pancakes for 60 years now so it's the ideal time to start burgerin' burgers". "Burgers are the most consumed entrée item for men, women and children in America", he continued, adding "it made sense to start with burgers".

How permanent is the name change? "For burgers." The new Twitter says. IHOP's same-restaurant sales - or sales at locations open at least a year - declined 1.9 percent in its most recent fiscal year.

For about a week, IHOP has been posting as "IHOb", and asking its fans to guess what the "b" stood for.

Trump barrels into G-7 summit, ready to fight United States allies
President Donald Trump during the official welcoming ceremony on Friday. "The rules-based global order is being challenged", Mr. You know, whether you like it or not, and it may not be politically correct, but we have a world to run.

Hence, the new name-it's temporary-and a TV spot featuring a restaurant manager shouting from the chain's recognizable pitched blue rooftop.

This morning, IHOb (using a lowercase b to symbolize the flipping of P, from pancakes to burgers) unveiled a menu featuring what it calls ultimate steakburgers.

Prince Harry pronounces subsequent Invictus Video games
Prince Harry announced earlier on Monday that the 2020 Invictus Games will take place in The Hague-a city in the Netherlands . For instance, Princess Charlotte may become a future queen before Prince Louis , her younger brother, can become a king.

Share