YouTube Pulls 'The Nun' Ad Because It Was Too Scary


YouTube has plunged a viral film trailer for The Nun into darkness following complaints from viewers who had been scared witless by the tried and true jump-scare tactics of its producers.

After dropping the six-second teaser on YouTube, which shows a volume sign increasing and then decreasing until the titular nun actually appears on screen, one Twitter user quickly took to the site to issue a trigger warning. YouTube has since removed the ad, though those of you fearless enough can watch it above.

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YouTube was quick to address the concern from the tweet and let everyone know that they were taking down the ad.

"I advise you look away and/or turn down the volume if you have anxiety or just straight up hate jumpscares, pls rt to save a life".

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Mindful of its own advertising policy YouTube has now taken down the clip for contravening its ban on "promotions that are likely to shock or scare". YouTube user "wigstle." saved a copy of the ad, viewable through this link, and uploaded on August 12 for anyone curious, and fearless enough, to view. If you dare head to the cinema to watch it. "We value diversity and respect for others, and we strive to avoid offending or shocking users with ads, websites, or apps that are inappropriate for our ad network", YouTube said. Together, they uncover the order's unholy secret. Directed by Corin Hardy (The Hallow), the new fright-fest is produced by Wan and by Peter Safran, who has produced all the films in The Conjuring franchise. Risking not only their lives but their faith and their very souls, they confront a malevolent force in the form of a demonic nun.

A recent ad for "The Nun", the fifth flick in "The Conjuring" series, is not the most saintly. Demian Bichir, Taissa Farmiga, and Jonas Bloquet star.

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The Nun opens in theaters on September 7.